Re-designing the User Experience

Jockey Club of Turkey is Turkey’s sole authority of  managing horse races and gaming. TJK is also one of the early established institutions of republic’s modernism movement. The organization is also responsible for providing breeding facilities for horse owners.

Our team offered a clean separation of use cases in order to overcome the complexity and clutter of the rich content. Through this separation, we’d managed to use space efficiently. Our team build a data oriented web application interface with rich interactions. This approach also improved the performance of the site with visitors over a million every day.